GoodGuide
GoodGuide is a scientifically-based, consumer friendly guide to the health, environmental and social impacts of products and companies. The platform entails an integrated online and mobile IT solution providing consumers with the most comprehensive, credible, and actionable information available on the performance of products and companies. The company serves as an aggregator of the select information from government, non-profit, and private sector data sources, which are delivered to consumers wherever and whenever they need it - including a mobile application for iPhone.
Information is presented in multiple layers, from a patented rating of product performance to detailed descriptions of product impacts and corporate practices. This system empowers consumers to connect their values and actions in the marketplace by screening aggregated information and ratings through personal preferences and ethical standards.
http://www.goodguide.com- Values for money: Want to know if a product is virtuous? There’s an app for that, The Economist, November 19, 2011
- Tech for Toxics: Mobile Apps to Share Green Data, June 17, 2011
- Pharmaca teams up with Own, GoodGuide to extend sun care campaign, Drugstore News, May 17, 2011
- GoodGuide rates products on ingredients' safety, San Francisco Chronicle, May 16, 2011
- GoodGuide: Mobile apps make it easier to go green, USA Today, May 12, 2011
- Good Guide Rolls Out New Social Features, Green Tech, January 4, 2011
- Where Do Gadgets Really Come From?, New York Times, June 21, 2010
- GoodGuide Named by Fast Co. as One of the World's Most Innovative Companies 2010, Fast Company, February 17, 2010
- GoodGuide iPhone App Scans Bar Codes for Environmental and Health Ratings, Fast Company, November 19, 2009
- GoodGuide's New iPhone App Lets Users Scan Barcodes for Point-of-Purchase Health & Environmental Data, Release, November 18, 2009
- GoodGuide Puts Brands' Ethical Claims to the Test, Advertising Age, September 28, 2009
- How the Wal-Mart Eco-Ratings Will Save Money, Harvard Business Publishing, July 17, 2009
- Will Radical Transparency Save the Earth?, Joel Makower's Blog, June 16, 2009
- GoodGuide: On Web and iPhone, a Tool to Aid Careful Shopping, New York Times, June 15, 2009